Boycotting Donald Trump Becomes Boycotting Ivanka Trump
February 15, 2017 • 326 views
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As a flurry of anti-trump actions continue across the country, Ivanka Trump, daughter of the President is the latest victim, as many big name fashion stores have decided to ditch her brand.
Since Trump has won the 2016 election and come into office, a plethora of stores have stopped selling Ivanka Trump’s merchandise, including Nordstrom, Neiman Marcus, Shoes.com, Belk, Jet, shopstyle.com, and Gilt.
Not all of the companies have provided reasoning for their sudden disapproval of Trump’s brand, however some of them provided some insight.
Nordstrom claimed that the decrease in sales was their turning point; “Each year we cut about 10% [of brands carried] and refresh our assortment with about the same amount, In this case, based on the brand’s performance, we’ve decided not to buy it for this season.”
Shoes.com, an online store based in Canada, declares that Ivanka’s merchandise was removed because of complaints: “We understand and your voices have been heard. We have removed the products from our website”
Shopstyle.com said something similar, claiming that, “corresponding to the decline in demand for Ivanka Trump products our retailers are seeing, we saw the same decrease in demand, We are therefore removing Ivanka Trump products from our database to allow higher performing products greater visibility on our platform.”
The trump administration has not taken this lightly, especially from Donald Trump and Kellyanne Conway.
Donald trump Trump tweeted, “ My daughter Ivanka has been treated so unfairly by @Nordstrom. She is a great person — always pushing me to do the right thing! Terrible!”
KellyAnne Conway also jumped on the train for dissing these high end companies, as during a live interview, she endorsed it and gave it a “free commercial” saying, “Go buy Ivanka’s stuff, is what I would tell you It’s a wonderful line. I own some of it. I fully — I’m going to just, I’m going to give a free commercial here: Go buy it today, everybody. You can find it online”
This endorsement sparked controversy as many people claimed that it was an unconstitutional way to promote a business that is related the to White House